1) SELLING CREATES TRAFFIC

You probably know that by including your ad in a
free ebook, then allowing others to give it away is
a great way to spread your ad all over the internet.
That worked good in the old days because hardly
anyone knew about it, but now there are free
ebooks almost everywhere. Because of this your
free ebook ad has to be extremely persuasive and
you must present it so people perceive it as valuable.
I have a solution for this free ebook problem.

Write an entire ad for the ebook, as if you're selling
it, and actually set up an ordering option for your
free ebook. You just give your prospects the option
of getting it at no cost if they refer three of their
friends, family members or associates to your web
site. Another option would be to ask them to place
your banner ad on their home page.

It's very persuasive because they'll get a product
you're selling for free, what a bargain! You could
always sell it for an extra high price to increase it's
perceived value. So you'll either make a huge profit
or get a link on their home page.

2) CONCENTRATE ON THE TOP

Create an ebook full of tips relating to the theme of
your web site. Type keywords into search engines
that your web site would fall under. Contact the top
twenty related web sites and ask them if they would
like a tip ebook they can give away with their own
ad place inside it. Just include your own ad inside it.

The web sites that agree to the deal will give you a
lot of traffic. You can either put your promotional
ad inside the ebook or have them link to your web
page to give it away. Of course, on that particular
web page would be your product ad. It's a win/win
situation.

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